How to handle Social Media during COVID-19!
The world is under lockdown. There’s panic, there’s unrest and of course a lot of free time. You visit your favourite social media platform and are bombarded with posts that start with ‘in these uncertain times’ and end with ‘we are all in this together. Suddenly, social media looks monotonous. It’s filled with false information, quarantine memes and brands trying their best to sound empathetic. If you’re a business owner or a digital marketing consultant in Mumbai you need to do something to stand out. You must figure out your place in the chaos to connect with your audience that will eventually help your business. But first, let’s start with the why of it! Why you need to revamp your social media? Facebook saw a 70% increase in usage of all of its apps in March. People are turning to these apps to keep them entertained, connected, and informed while they’re spending more time at home. People are turning to different channels for different content. For inst