Power of SMS in Digital Marketing
We are sure (after reading the title), you would ask us the question; which brand in 2018 would go for SMS marketing or do people pay attention to SMS’s they receive? Well, the answer to your question lies below. We have curated a number of benefits of SMS marketing and how SMS’s are helping brands to establish stronger relations with the customers. Benefits of SMS marketing- 1) Higher Open Rate One of the biggest benefits of sending SMS’s is that it has an open rate of about 98%. So whenever you send an SMS to your customer, there are high chances of them noticing and going through your message. And higher open rate means higher chances of them converting. 2) Cost-Effective Do we need to elaborate on this? Sending an SMS to your customer hardly costs anything these days. Also when you hire the best and cost-effective bulk SMS service provider in Mumbai , you ensure that the SMS’s get delivered and the cost is minimal. For new businesses that are