Vikasita Connect

Google Adwords has its own benefits when it comes to advertising online, it helps you reach your target audience in a better, effective way. Also, advertising with Google helps you in measuring your efforts and the results that you are generating because of those efforts, unlike traditional. So, how do you start with Google Advertising? We, as Google service provider in India have formulated 5 easy steps using which you can create a Google ad campaign apt for success. 1)       Choose your goal The first step is to determine the goal that you want to achieve by advertising on Google. Your goals could be sales, leads, website visits, etc. Once you have determined the goal, you will be further able to plan your campaign in such a way that it only focuses on achieving the goal you have set. 2)       Keyword Research Now, once you have determined your goal, do some initial keyword research. List down some of the potential keywords that your target audience might us

With the increasing use of smartphone users, it is no surprise that email marketing and SMS marketing have emerged as one of the strongest forms of marketing. And when they both are used simultaneously,    the results are even better. What makes SMS and Email Marketing so powerful and how can they both combined help a brand? Let us understand the same with the help of the following 3 benefits: 1)       Reach your target audience more rapidly SMS are developed so that they reach the customers on their mobile phone, however when it comes to email, according to a report, more than 72% of users access emails on their phone, and this number is bound to increase further considering the rise of smartphone users. And people are bound to check their phone every now and then, thus when your message reaches them on their phone, the chances of your message viewed faster increases. Thus, when you combine email with SMS, you are guaranteed that your message will be read by