What NOT do as an SEO service provider in Mumbai?


SEO does not have one simple solution. It keeps on evolving and changing with time. At the same time, search engines are changed and updated daily, which makes optimization a constantly evolving process. Search engines like Google have a variety of algorithms that is upgraded for different scenarios and it is very important to know how the algorithm works so that you do not risk going against the guidelines of Google and end up being penalized.



Let us look at some things you should not do as an SEO service provider in Mumbai:

Do not use tricks

There’s almost no trick you can come up with that hasn’t been tried before. Algorithms have a specific goal – to find these tricks, detect them, and eliminate them. So, it is definitely not smart for you to use tricks, no matter how ‘secretive’ they seem.

Tricks can give you short term results, but in the long run, you risk the chance of getting penalized. Google updates algorithms daily, so it is just a matter of time before your website is penalized and there is no way of returning back to the high spots on a search engine.

Do not overuse keywords

As any SEO expert inMumbai would suggest you, keywords make SEO successful. But there’s another side to it. In the past decade, the number of keywords used wasn’t really a problem, but you still shouldn’t force keywords to rank higher in search engines. Firstly, you will be ruining the quality of your content and with it, the user satisfaction. Secondly, more frequent usage does not necessarily mean that search engines will find your post faster than others.

Simply put, use keyword-only where it seems necessary.

Do not avoid metadata

Start with alt tags and snippets and move to headings and custom URLs – the smallest things make a whole. How you handle them will determine how well you will create this whole, which can greatly impact your search engine performance.

Pay attention to the small things, the metadata. Marketers seem to forget about it and neglect it because they focus too much on the content quality or the website design. But, these are as important as any other part of your website.

Do not hurry

Let’s face it, SEO takes time. No matter how much effort you put in for backlinks or how great your content is, SEO takes its own sweet time. So it is important you have a clear strategy on what you do. Do not overdo your SEO activities and expect fast results, this might put you at the risk of being identified as spam in the eyes of search engines.

So have patience and keep putting on great content for your users, focus on your website usability. In time, you will get the desirable results.

Are you, as an SEO expert in Mumbai ready to optimize your current SEO strategy? This list of don’ts will help you get on the right track and avoid penalties from search engines.

The more focused and dedicated you are to your SEO strategy and its implementation, the higher you can rank on search engines. After all, that is the main goal of every successful search engine optimization strategy.


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